Product Companies vs. Product Marketing Companies
In all the noise around generative AI, I think it’s pretty easy to smoke out the difference between a real technology product company...
In all the noise around generative AI, I think it’s pretty easy to smoke out the difference between a real technology product company, and a marketing company pretending to have real technology.
The product company shows what they’re doing through demos, product videos, trials, etc. and says “tell us what you think”
The marketing company issues press releases about “groundbreaking integrations” and “market leading blah, blah, blah” with videos that are buzzword filled commercials without actually showing anything, and then tell you what to think 🤮
Be suspect of the latter.